by becky | Feb 18, 2016 | Apps & Technology, Marketing & Advertising, Uncategorized
Periscope is one of social media’s newest darlings. It enables cell phone users (iPhone and Android) to capture and steam live video from their phone. Periscope was acquired by Twitter in February 2015, and it launched in March. As of August 12, 2015, Periscope...
by becky | Feb 4, 2016 | Accounting, Uncategorized
A 2014 Global Fraud Study conducted by the Association of Certified Fraud Examiners (ACFE) estimates that the average business loses five percent of their revenues to fraud. The global total of fraud losses is $3.7 trillion. The median fraud case goes 18 months...
by becky | Jan 21, 2016 | Marketing & Advertising, Uncategorized
Providing great service can make a huge difference in a small business. For companies like Zappos, Nordstrom, and Southwest Airlines, customer service is a differentiator from their competitors. Done right, good customer service can bring lots of referrals that lead...
by becky | Jan 7, 2016 | Time Management, Uncategorized
Will 2016 Be Your Best Year Ever? If you want 2016 to be better than 2015, you have to do something differently in 2016 than you did in 2015. It’s a simple but profound realization. Change brings the opportunity to make things better; it can be scary yet exciting...
by becky | Dec 23, 2015 | Apps & Technology, Marketing & Advertising, Uncategorized
You may have heard that Google has rolled out a new search algorithm that ranks mobile-friendly websites higher than sites that are not mobile-friendly. You don’t need to worry too much about this unless you rely on website leads for new clients to build your...
by becky | Dec 10, 2015 | Accounting, Financial Statements & Reports, Uncategorized
It’s good to know some basic accounting terms, and here are ten terms with friendly definitions for your review. Asset: Essentially, assets are what you own. These include your bank accounts, business equipment, and even the amounts that customers owe you....