by becky | Apr 28, 2016 | Accounting, Financial Statements & Reports, Marketing & Advertising, Uncategorized
Two very important skills for entrepreneurs to master are marketing and finances. Combine them by understanding the numbers behind marketing, and you have an even more powerful understanding of exactly what makes your business tick. Key Numbers – Cost Per Client...
by becky | Apr 14, 2016 | Marketing & Advertising, Uncategorized
Spring denotes new growth, fresh starts, and spring cleaning. Why not apply these ideas to your sales so they can blossom along with spring flowers? Here are six ideas to put the spring into your sales. 1. Spring Cleaning Sales Get rid of old inventory by having a...
by becky | Mar 17, 2016 | Apps & Technology, Marketing & Advertising, Uncategorized
Do you love using Facebook with your friends but know you’re missing out by not using it in business? Do you feel guilty when you post a business promotion and would prefer not to bug your friends? The good news is there’s an easy way to separate Facebook personal...
by becky | Feb 18, 2016 | Apps & Technology, Marketing & Advertising, Uncategorized
Periscope is one of social media’s newest darlings. It enables cell phone users (iPhone and Android) to capture and steam live video from their phone. Periscope was acquired by Twitter in February 2015, and it launched in March. As of August 12, 2015, Periscope...
by becky | Jan 21, 2016 | Marketing & Advertising, Uncategorized
Providing great service can make a huge difference in a small business. For companies like Zappos, Nordstrom, and Southwest Airlines, customer service is a differentiator from their competitors. Done right, good customer service can bring lots of referrals that lead...
by becky | Dec 23, 2015 | Apps & Technology, Marketing & Advertising, Uncategorized
You may have heard that Google has rolled out a new search algorithm that ranks mobile-friendly websites higher than sites that are not mobile-friendly. You don’t need to worry too much about this unless you rely on website leads for new clients to build your...
